SEO Senior Manager
Shoreditch, London (Hybrid)
Vacancy listed 15/07/2025
Application deadline 31/07/2025
Details
Make is a growing digital agency in the heart of East London. Due to new client wins, we're looking for a Senior SEO Manager to join our team. This role focuses on strategy,
innovation, and performance across a diverse range of clients.

We’re looking for someone who is a confident strategist, data-driven, and an expert in both technical SEO and content optimisation. You should be comfortable working directly with clients, leading SEO strategies, and driving measurable growth across organic channels.

You’ll be a senior member of a growing SEO team, with expected line management responsibilities, helping to develop talent and enhance our agency’s SEO capabilities.

What makes a great SEO Senior Manager at Make?

This is a broad and impactful role, requiring a mix of strategic vision, technical expertise, and leadership. Some key traits we look for:

  • 5+ years of hands-on SEO experience, covering both technical SEO and content Bstrategy.
  • 3+ years in an agency environment, working with multiple clients.
  • An understanding of how AI search is changing SEO, and how to adapt strategies for SGE, ChatGPT, or voice-led results.
  • Strong knowledge of Google’s algorithm updates, ranking factors, and industry best practices.
  • A track record of delivering high-quality SEO strategies that drive results for international clients.
  • A natural leader who can motivate and educate teams, both within SEO and across the wider agency.
  • Experience with GEO/local SEO and schema optimisation for location-based visibility.
  • Comfortable working directly with clients, building strong relationships and explaining SEO strategies to stakeholders of all levels.
  • Awareness of how social platforms (like TikTok and Instagram) impact search behaviour and SEO visibility.
  • A creative thinker who finds opportunities for growth beyond standard SEO tactics.
  • Data-driven approach, with experience in tools such as Google Analytics, Google
  • Search Console, Ahrefs, SEMrush, Screaming Frog, and Looker Studio.
  • Ability to manage SEO projects end-to-end, from audits to implementation, monitoring, and reporting.
  • A process-driven mindset with strong attention to detail.
  • A problem-solver and collaborator, comfortable working with Paid Media,Content, and Development teams to drive holistic digital marketing success.

What we look for in every team member at Make:

While roles vary, at Make, we share core values that help us grow as individuals and as a team:

  • Challenging the norm—pushing boundaries with new ideas.
  • Clear and persuasive communication—being able to explain complex ideas simply.
  • A team-first mindset—collaborating and supporting others.
  • Commercial awareness—ensuring efficiency, profitability, and long-term growth.
  • Problem-solving skills—finding ways to deliver work efficiently while maintaining high standards.
  • Ability to thrive in a fast-paced environment—balancing multiple projects with agility.
  • A detail-oriented and process-driven approach—ensuring precision in execution.

Key Responsibilities:

As SEO Senior Manager, you will be a key figure in the agency, using your expertise to drive organic growth for our clients. 

Your core responsibilities include:

  • Client Strategy & Management – Own and manage SEO strategies for Make’s tier 1 clients, ensuring that each account is treated with the highest level of care and expertise.
  • Emerging SEO Trends – Stay on top of developments in AI-powered search (e.g. Google’s SGE, Bing Copilot), local/GEO SEO strategies, and social search behaviour. Integrate these into client strategies to ensure visibility across all evolving organic search surfaces.
  • Technical SEO Audits & Implementation – Lead site audits, website migrations, indexing/crawling optimisation, and Core Web Vitals improvements.
  • SEO Content Strategy – Collaborate with content teams to develop high-impact
  • SEO content strategies aligned with business goals.
  • Data & Reporting – Deliver clear, actionable reports that highlight performance insights, growth opportunities, and optimisation plans.
  • Industry Insights & Innovation – Stay ahead of SEO trends, algorithm changes, and emerging technologies to keep Make at the cutting edge of SEO.
  • Cross-Department Collaboration – Work alongside Paid Media, Design, and Development teams to create integrated marketing strategies.
  • Team Leadership & Development – Mentor junior team members, helping to upskill and grow the SEO function within the agency.
  • New Business & Growth – Support new business pitches and proposals, demonstrating how SEO can drive commercial success for potential clients.

Benefits of working at Make:

Salary & Bonus
• Competitive salary based on experience
• Discretionary annual bonus

Health & Wellbeing
• Cycle to Work scheme
• Office breakfast & healthy snacks
• Monthly wellbeing allowance

Learning & Development
• £1,000 per year personal development budget
• Regular ‘Lunch & Learn’ sessions

Time Off
• 26 days annual leave plus bank holidays
• Enhanced parental leave

How We Work
• Hybrid working (Tuesday, Wednesday & Thursday in office)
• Work from anywhere for one month per year

At Make, we celebrate diversity, creativity, and innovation. We welcome applications from all backgrounds and believe that different perspectives drive better results.

This vacancy has now been closed