Marketing Apprentice
Salary £ Apprenticeship Rate
Hedge End
Vacancy listed 22/10/2026
Application deadline 28/02/2027
Details
This is an unmissable opportunity to become an integral part of our thriving Marketing team at our flagship site in Hedge End! 

Established in 1981, we are family business with a stellar reputation for providing exceptional customer service. We take pride in offering a diverse range of quality vehicles and automotive services. Joining this dynamic team means stepping into a fantastic work environment where everyone strives for excellence.

Experience an abundance of support through regular PETER reviews, showcasing our commitment to each team member's success. The management team is dedicated to your success, fostering a workplace where you can flourish and contribute to the company’s continued growth. 

Seize this chance to be a vital member of our team that aims for excellence in everything they do!

Purpose of Role

The Marketing Apprentice will support the delivery of marketing activity across Peter Cooper Motor Group's franchise brands, aftersales and used vehicle operations. 

Working alongside an experienced marketing team, the role provides an opportunity to develop practical skills across digital marketing, social media, content creation, campaign coordination and marketing communications. 

The apprentice will assist with day-to-day marketing tasks, helping ensure campaigns are delivered accurately, on time and in line with brand standards, while completing a recognised marketing apprenticeship qualification. 

Key Responsibilities 

Marketing Campaign & Event Support
  • Assist the marketing team with the planning and delivery of campaigns across the Group's brands and business divisions.
  • Support the coordination of campaign materials, creative assets and marketing communications.
  • Help maintain marketing activity calendars, trackers and campaign schedules.
  • Liaise with internal teams and external suppliers on routine marketing requirements.
  • Support group and OEM events.
  • Ensure assigned tasks are completed accurately and within agreed deadlines. 

Digital Marketing and Website Content
  • Assist with updating website content, including vehicle offers, model pages, dealership information and promotional campaigns.
  • Support basic search engine optimisation (SEO) activity, including content updates and website checks.
  • Help coordinate email marketing campaigns and customer communications.
  • Assist with checking website content for accuracy, consistency and brand compliance.
  • Develop an understanding of digital marketing channels and how they contribute to customer enquiries.

Social Media and Content Creation
  • Support the creation and scheduling of social media content across the Group's brands.
  • Assist with writing engaging content for social media, websites, blogs and marketing communications.
  • Help source and organise photography, video and creative assets.
  • Support basic content creation using approved design tools and brand templates.
  • Monitor social media engagement and assist with reporting. 

Marketing Administration and Reporting
  • Maintain accurate marketing records, campaign trackers and shared documents.
  • Assist with gathering campaign performance data and updating reporting templates.
  • Support the organisation of marketing assets, supplier information and campaign documentation.
  • Help monitor competitor marketing activity and industry trends.
  • Provide general administrative support to the marketing team.

Learning and Development
  • Complete all required apprenticeship training, assessments and coursework within agreed deadlines.
  • Develop practical knowledge of marketing principles, digital platforms, customer journeys and campaign measurement.
  • Apply learning from the apprenticeship programme to day-to-day marketing activities.
  • Participate in regular development reviews and actively seek feedback.
  • Take increasing ownership of assigned tasks as skills, knowledge and confidence develop. 

What Success Looks Like
  • Assigned marketing and event tasks are completed accurately and within agreed deadlines.
  • Website, social media and campaign content is maintained to a high standard.
  • Marketing records, trackers and supporting documentation are kept up to date.
  • The apprentice demonstrates increasing confidence and independence in completing routine marketing activities.
  • Positive working relationships are developed across the marketing team.
  • Apprenticeship training and assessments are completed in line with programme requirements.
  • Continuous progress is demonstrated in marketing knowledge, practical skills and professional development.

Skills and Experience 

Essential
  • A genuine interest in marketing, digital media and creative communications.
  • Good written and verbal communication skills.
  • Strong organisational skills and attention to detail.
  • Basic IT skills and confidence using Microsoft Office applications.
  • Willingness to learn new systems, platforms and marketing techniques.
  • Ability to work collaboratively and manage assigned tasks.
  • Meets the entry requirements for the chosen apprenticeship programme. 

Desirable
  • An interest in social media, digital marketing or content creation.
  • Familiarity with tools such as Canva or social media platforms.
  • An interest in the automotive industry.
  • Experience creating content through education, personal projects or work experience.

Key Attributes
  • Enthusiastic and eager to learn: Demonstrates curiosity and a genuine interest in developing marketing skills.
  • Organised and reliable: Manages tasks effectively and meets agreed deadlines.
  • Creative: Contributes ideas and enjoys developing engaging content.
  • Detail-oriented: Takes pride in producing accurate, high-quality work.
  • Proactive: Shows initiative, asks questions and takes responsibility for learning.
  • Collaborative: Works positively with colleagues and responds constructively to feedback.
  • Adaptable: Willing to support different marketing activities and embrace new challenges.

Our Mission: A successful business which exceeds expectations and builds confidence, loyalty and pride in our team and customers 
Your behavioural competencies means upholding out PETER values in every aspect of your role and fully embracing your PETER review process to ensure that these values are continually maintained to the Peter Cooper Motor Group’s required standards. 

PETER Values: 
Professional Demonstrate expert knowledge and skills 
Excellence Be outstanding in all that we do 
Trustworthy Be open, honest, decent and fair 
Everyone Working together for the benefit of our business  
Respectful Treat others in the way that you expert to be treated 
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