Job Description: Content Marketing Manager
Position: Content Marketing Manager
Location: London, UK (Hybrid, 3 days in office)
Job Type: Full-time
Salary: 50K - 65K DOE
About StoryStream:
https://storystream.ai/
The Role
We are looking for a creative, commercially minded Content Marketing Manager to join our growing marketing team. This is an exciting opportunity for someone who thrives on creating engaging content that captures attention, builds credibility and generates demand.
Reporting to the VP of Growth, you will own our content marketing strategy from planning through to execution. You'll be responsible for creating compelling content across a range of formats, with a particular focus on video and social media, helping to position StoryStream as a leading voice within ecommerce, retail technology and artificial intelligence.
Working closely with colleagues across Marketing, Sales, Product, Partnerships and Customer Success, you'll create content that supports every stage of the buyer journey, from building brand awareness through to supporting sales conversations and customer engagement.
Key Responsibilities
As our Content Marketing Manager, you will:
- Develop and deliver a content marketing strategy that aligns with business objectives and supports company growth.
- Own and manage the editorial calendar, ensuring a consistent pipeline of engaging, high quality content.
- Create, publish and promote content across a variety of channels and formats.
- Monitor content performance, using data and insights to continually improve results and maximise impact.
A significant part of the role will focus on video content. You'll be comfortable planning, scripting and producing engaging videos for platforms such as LinkedIn, TikTok and other social channels. Content will include executive thought leadership, customer stories, event highlights, product demonstrations and educational content. You'll also manage freelance videographers where required and repurpose longer form content into multiple assets for different audiences and platforms.
You'll also take ownership of our organic social media presence by developing creative, social first campaigns that build awareness, increase engagement and strengthen our brand. You'll stay up to date with emerging trends, support executive thought leadership and ensure our content remains relevant and engaging.
Alongside multimedia content, you'll produce a wide range of written marketing materials, including:
- Blog articles
- Customer case studies
- Whitepapers and guides
- Landing pages
- Email campaigns
- Sales enablement content
The role will also involve identifying trends across ecommerce, retail technology and artificial intelligence, conducting original research and interviewing customers, partners and industry experts to create insightful content that positions StoryStream as a trusted industry leader.
We're looking for someone who embraces new technologies and is excited by the opportunities artificial intelligence presents. You'll confidently use AI tools to improve productivity, enhance creativity and explore new ways of creating and distributing content.
As a collaborative member of the marketing team, you'll work closely with colleagues across the business and manage relationships with external agencies, freelancers and creative partners when required.
About You
We're looking for someone who is naturally curious, creative and passionate about producing content that delivers real business results. You'll be an excellent storyteller with strong commercial awareness and the ability to translate complex technology into content that is clear, engaging and valuable.
You'll ideally have:
- Three to six years of experience in B2B content marketing.
- Experience within Software as a Service (SAAS), ecommerce or retail technology.
- Exceptional writing, editing and storytelling skills.
- Strong video production and content creation experience.
- A social first mindset with a good understanding of current digital trends.
- Excellent organisational skills with the ability to manage multiple projects.
- A data driven approach to measuring and improving performance.
Technical Skills
You'll be confident using a range of marketing and creative tools, including:
- Canva
- Adobe Creative Suite
- CapCut
- Descript
- Riverside
- HubSpot
- Salesforce
- Google Analytics 4
- LinkedIn Campaign Manager
- Artificial intelligence tools such as ChatGPT, Claude and Gemini
Desirable Experience
It would be advantageous if you also have experience with:
- Enterprise Business to Business marketing.
- Ecommerce platforms such as Shopify, Salesforce Commerce Cloud or Adobe Commerce.
- Influencer marketing programmes.
- Podcast or webinar production.
- Original industry research.
- Presenting content on camera.
What Success Looks Like
Within your first twelve months, you'll have established a recognisable content brand that strengthens StoryStream's market presence and supports commercial growth. You'll have increased the reach and impact of our content in partnership with the VP of Growth, launched a consistent programme of video, blog, webinar and email content, produced flagship industry research and helped generate an increase in marketing sourced pipeline. You'll also have built a scalable content engine that supports the business as it continues to grow.
What We Offer:
At StoryStream we offer a highly competitive benefits package that rewards hard work and develops you in your career:
- Competitive OTE
- 28 days holiday (24 flex days + your birthday and 3 extra business days around Christmas)
- Hybrid working
- Collaborative and creative company culture
- Regular team days out and events
- Private health and dental care following a successful probationary period
- The possibility to acquire EMI share options post a minimum of 12 months employment
We are excited to hear how you can contribute to our team at StoryStream!